CalConnect Insurance Services is a health insurance agency located in Pasadena, CA that specializes in helping senior citizens choose Medicare health plans. CalConnect’s founders have decades of experience in the field and reached out to me to develop their brand identity. I worked on the development of their branding, stationery, and marketing materials.
The design of CalConnect’s business cards draws a parallel with the colors of a Medicare card, which resonates with the company’s target audience.